I know, I know – I can hear all you business owners and managers groaning.
You think delegation is a cost of doing business. You think delegation means MORE work.
Recently, I heard someone explain delegation and outsourcing like this:
- The first six months are an expense to the business
- The second six months are a neutral event for the business
- After that, you’ll see real income for the business due to the delegation/outsourcing
However, I challenge you to think about delegation differently.
- By delegating or outsourcing, you are putting someone else to work. In this economy (or anytime, really) this is vitally important.
- If you are focused and discerning about what you delegate, and pick the right person to delegate to, you move tasks over to someone who is excited to do that work!
- As long as you fill your time with income-producing activities (sales/ marketing, creating new products/services for potential customers, and serving current customers in a more focused way) you can actually create income for the business faster than the timeframe I outlined above.
When you delegate routine administrative tasks to a VA (Virtual Assistant) or office assistant, you can free up 2-5 hours a week (that’s 8-20 hours a MONTH).
Again, use that newly created time to focus on:
- creating new products/services
- increasing marketing, prospecting, and sales
- better service for existing clients
Now, doesn’t that sound valuable – a real money MAKER – for your business?
Of course, delegation isn’t “set it and forget it.” But that’s a conversation for another day!
Not sure how to start or what to delegate?
Let’s start with a 30-minute brainstorming session to get the ideas flowing!
** If you comment on one of the blog posts between today, December 15th, and Friday, December 31st, we’ll draw one more name and give you the choice of the same three books!